Privacy Policy
Privacy Policy
Last updated: June 24, 2026
This Privacy Policy explains how Guess collects, uses, shares, and protects information when customers visit our website, place an order, contact support, subscribe to emails, or interact with our online store.
Information We Collect
Guess may collect information that you provide directly, information related to your purchases, and information collected automatically when you use our website.
- Contact details, such as your name, email address, billing details, and shipping details
- Order information, including purchased items, order number, payment status, and delivery details
- Account information, if you create or use a customer account
- Customer support messages, including questions, return requests, exchange requests, or product inquiries
- Website usage information, such as pages viewed, device type, browser type, and general interaction data
- Email marketing preferences, if you subscribe to receive promotional messages
How We Use Information
Guess uses customer information for store operations, customer service, website functionality, and communication related to your shopping experience.
- To process, confirm, fulfill, and manage orders
- To provide order updates and customer support
- To help with returns, exchanges, damaged item requests, and product questions
- To maintain customer accounts and improve account-related features
- To detect, prevent, and respond to fraud, abuse, security risks, or technical issues
- To improve website content, layout, performance, and shopping experience
- To send email marketing when you have subscribed or otherwise permitted those messages
Order Processing
When you place an order with Guess, we use the information you provide to review the order, process payment, prepare the items, provide order-related communication, and support post-purchase requests.
Order information may also be used to help resolve customer service questions, returns, exchanges, payment issues, or delivery-related concerns.
Payment Information
Payments may be processed through PayPal, Stripe, and credit card payment services. Payment information is handled by the applicable payment processor so that transactions can be authorized, completed, reviewed, or refunded when necessary.
Guess may receive limited payment-related details, such as payment status, transaction confirmation, billing details, or refund status, but full payment details are handled by the applicable payment processor.
Cookies and Analytics
Guess uses cookies and similar technologies to support website functionality, remember preferences, improve store performance, understand how visitors interact with the website, and help provide a better shopping experience.
- Essential cookies help the website function, including cart and checkout features.
- Preference cookies may remember selected settings or browsing choices.
- Analytics cookies help us understand website traffic and page performance.
- Marketing cookies may help measure or improve promotional content when applicable.
You may be able to adjust cookie preferences through your browser settings. Blocking some cookies may affect website functionality.
Email Marketing
If you subscribe to Guess email marketing, we may use your email address to send promotional messages, product updates, sale announcements, and other store communications.
You can unsubscribe from marketing emails by using the unsubscribe link included in the email or by contacting us at [email protected]. Even if you unsubscribe from marketing emails, Guess may still send necessary order, payment, account, or customer service messages.
Service Providers
Guess may share information with service providers that help operate the online store, process payments, fulfill orders, provide customer support, manage website features, deliver emails, analyze website performance, or protect against fraud and security risks.
These service providers are only given information needed to perform their services and are expected to handle customer information responsibly.
Data Security
Guess uses reasonable administrative, technical, and organizational measures designed to help protect customer information. However, no website, payment system, data transmission, or storage method can be guaranteed to be completely secure.
Customers should keep account login information confidential and contact us if they believe their account or order information may have been accessed without permission.
Data Retention
Guess keeps customer information for as long as reasonably needed to provide services, process orders, manage records, resolve disputes, meet operational needs, support security, and comply with applicable obligations.
When information is no longer needed, we may delete, anonymize, or securely retain it as appropriate for business and recordkeeping purposes.
Customer Privacy Rights
Depending on your location, you may have certain privacy rights regarding your personal information. These rights may include the ability to request access, correction, deletion, restriction, portability, or objection to certain uses of your information.
To submit a privacy request, contact Guess at [email protected]. We may need to verify your request before taking action.
Children’s Privacy
Guess does not knowingly collect personal information from children. If you believe that a child has provided personal information through our website, please contact us so we can review the request and take appropriate action.
International Users
If you access Guess from outside the country where our store operations or service providers are located, your information may be processed in a different location from where you live.
By using the website or placing an order, you understand that information may be processed as needed to provide the store experience, complete transactions, and support customer service.
Policy Updates
Guess may update this Privacy Policy from time to time to reflect changes in store operations, website features, legal requirements, or privacy practices. Updates will be posted on this page with a revised “Last updated” date.
Contact Information
For questions about this Privacy Policy, customer information, privacy requests, or email marketing preferences, contact Guess at:
Email: [email protected]